For a nonprofit organization, sending a regularly scheduled newsletter is one of the most effective ways to spread the word about a cause, promote a call to action, and inspire philanthropy. It can be a key factor in staying connected with volunteers, donors, and even staff.
As a nonprofit, you want to move people. You want your subscribers to recognize the problems in the world and your efforts to fix them. You want your supporters to understand they play an integral part in what you do. Your newsletter should communicate all these initiatives.
In this infographic from iContact, learn all about the anatomy of a nonprofit newsletter.