Avoiding the Pitfalls of Ecommerce

September 20, 2013 | By

The U.S. Bureau of Labor Statistics reports that about sixty percent of start-ups survive up to three years in the competitive world of business, and only thirty-five percent will make it past their 10th year. When it comes to start-up internet businesses, the failure rate is said to be even higher, with a few studies reporting failure rates as high as ninety percent. Some internet-based businesses even fail as quickly as within the first 120 days of operation. The internet is a booming business, and every quarter it is estimated that $43 million is spent in online shopping alone.

So why are so many ecommerce businesses not making the cut? The following infographic from Chargeback.com illustrates a few key reasons why most ecommerce businesses fail, outlining everything from poor marketing strategies and lack of direction, to mistakes in website design and lazy customer service. It also provides a handful of essential tips that new business owners can use to ensure sustainable start-up success.

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Avoiding the Pitfalls of Ecommerce

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About the Author (Author Profile)

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders' Zone, a construction / home improvement portal. Follow +Irma Wallace on Google + as well as Twitter.

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