Did you know that at this point, over 66% of Fortune 500 companies have a Facebook page, and over 88% of businesses are using social media to grow awareness for their brand? Social media exploded in 2012, and it’s only going to increase in importance in 2013.
Why exactly is it important to fine tune your social media strategy for 2013?
- 70% of adult social networkers already shop online
- There are now over 2.27 billion people online
- 53% of adult social networkers actively follow a brand on social media
Check out the following infographic from Boot Camp Digital for these and additional details.