The Social Video Starter Guide

Let’s just be honest here: the social video phenomenon is slowly taking over the world. With studies indicating that nearly 75% of all web traffic will be video-based by 2017, it’s clear that we are seeing a noticeable and important trend. No matter what type of business you are running, if you want to take advantage of this ever growing market, it will be important to understand what makes it so popular.

The 2017 Email Marketing Field Guide

Finding information on the best day and time to send email can be frustrating. There are several articles on the subject and so many come to differing conclusions. This is because the data is inconsistent based on the variables involved. The team at Propeller has compiled their findings into a user-friendly visual guide.

How to Vinyl Wrap: The 7 Steps Used By Professionals

Have you considered vinyl wrapping your car but don’t know where to start? With today’s vinyl technology, it’s easier than ever for a DIY like you to make it happen. You can do it like the pros. Whether you do it at home or a professional does it at the shop, the basic steps are the same. Here are the seven steps you can use today to make your vehicle look and say whatever you want.

How Marketers Feel About Conferences

The list of marketing conferences is growing every year and with that the reasons for attending them. Some people go for networking opportunities and to see old friends, where others are there strictly to learn. To get a better pulse on why marketers attend conferences in 2017, Digital Third Coast surveyed more than 300 marketing professionals.

Online Marketing Trends In 2017

There’s no denying it, online marketing is very important for every business because it aligns with the way consumers make purchasing decisions. Understanding the future trends will help you decide what areas to focus on now. The following infographic from InfoClutch explains what are the most significant online marketing trends in 2017 and how to take advantage of these trends.

The Remarkable Rise of Influencer Marketing

Influencer Marketing Hub recently conducted an online survey to help them understand how companies see the state of influencer marketing in 2017. The results are definitely optimistic, indicating that influencer marketing is truly mainstream, on an upwards trajectory as a preferred method of marketing. Here are the key results from their Influencer Marketing Hub 2017 Study, along with a few other relevant recent statistics.

Why Your Blog Isn’t Enough

Setting up your company blog is a powerful first step to successful content marketing — but it’s not enough on its own. If you rely only on your blog, you limit who you engage with, creating huge missed opportunities. In this infographic, discover the reasons why your blog isn’t enough.

Growing and Sculpting Your Link Portfolio

You have just developed a terrific website for your new product, yet how do you use SEO (search engine optimization) tools to get your brand in front of the correct audience? Link building and outreach marketing are two trends gaining popularity that let you maximize your results without maxing out yourself. Once you identify prospects, look at that website’s community and conversations and develop link partners.