Using a point-in-polygon technique to isolate geolocational data from MetLife Stadium, MediaMiser monitored tweets sent only from the venue and its parking lot during Super Bowl weekend and in doing so, collected thousands of tweets from those who were on-hand (and had geolocational services enabled on their device) both before, during and after the game.
The real point of contention is weather you’re getting the best bang for your buck advertising this demographic during the Super Bowl or if there is a better campaign that will yield greater returns. B&B Supply broke down how much these marketing giants are investing to reach America’s largest single television audience in this surprising infographic.
A football team and marketing team have more in common than you might think. This infographic presented by Insightera takes a look at how the Super Bowl team mates relate to different marketing strategies.
With the Super Bowl right around the corner, emaint.com shares the following infographic which looks at the history of the Super Bowl. This is history that every football fan should know. Make sure to memorize some of these facts and quiz your friends during the big game.
In this infographic, SeatGeek, a data-driven sports and concert ticket search engine, takes a deeper look at the all-in cost of attending this week’s Super Bowl XLVI in Indianapolis. Unless you have deep deep pockets, you might want to watch the game from the comfort of your own home.
Whichever team comes out as Superbowl champions between the Giants and the Patriots, it will be a big payday for the winning team’s players. But, what about their fans? PayScale’s career scoring system shows one team’s supporters scoring better incomes, a higher quality of life and more employment opportunities in this infographic entitled “Fan Face-Off XLVI.”
The Giants and the Patriots are headed to the Super Bowl! This infographic highlights a few stats about the two qualifying teams, past memorable Super Bowl moments, the fact that Americans eat 69.6 million pounds of avocados on game day and more!