Account Based Marketing is a strategic marketing approach in which an organization treats each individual prospect as a separate account. ABM focuses more on companies rather than individuals, and treats each organization like its very own market. In this infographic by Blue Mail Media, learn what ABM is and how marketers can benefit from It?

What Is ABM and How Can Marketers Benefit from It?

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David Wallace

David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity. Follow +David Wallace on Google + as well as Twitter.

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