When it comes to buying a diamond, first timers often find the experience to be intimidating and confusing. The fact is though that beautiful (and affordable) diamonds can be found in almost any kind of budget. You just need to know how to shop smartly in order to get better value for your money.

This infographic from Beyond 4Cs will show you exactly how to do that.

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12 Things You Need to Know to Become a Smart Diamond Shopper

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Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders' Zone, a construction / home improvement portal.