Text Messaging or SMS (Short Message Service) has come a long way since the first short message was sent back in 1992 from a computer. Fast forward twenty three years to 2015 and text messages are involved with our everyday life, whether it be contacting your friends, appointment reminders or special offers from your favorite brands. With over 7 billion mobile subscriptions roaming the world, here is a brief history of the SMS, as well as some interesting statistics to get you thinking about how important text messaging is in SMS Marketing strategy.
[Click image for full size version]
David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.
