Let’s face the facts: at this point, Google+ is no Facebook, but that doesn’t mean you should dismiss it as a marketing tool. While Google+ doesn’t have (and may never have) the numbers that Facebook has in terms of users and engagement, the type of engagement that occurs in the Google+ setting may actually make it a choice outlet for your marketing messages.
The following is a visual guide, published by Pardot, to the benefits and drawbacks of each social networks brand pages.