Designing a website is one thing, but designing a website to drive conversion is a completely different challenge. Designing a landing page and Call-to-Action (CTA) for a website is one of the most difficult tasks for marketers to figure out because each element included in such a crucial page can affect whether a visitor will stay or leave. This infographic from Breadnbeyond shows the 5 most popular CTA designs on the internet, along with examples of companies that use each design.
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