The team at Ooma presents a thoughtfully executed and refreshingly clear timeline of office technology advances. It prioritizes readability and structure to show a wide span of technological history without overwhelming the viewer.
A linear layout reinforces the idea of technology building on what came before, showing steady progress in a clean presentation that focuses on the facts. Timelines are often underappreciated design choices, but this is a great example of their strengths.
Each era is arranged so that it has a moment in the spotlight, helping readers mentally organize the shifts and pathways of technological advancement. The design is restrained, but that works well since the timeline is the backbone of a longer article delving into more detail. It easily guides viewers from past to present in a subtle, logical way.
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