Digital marketplaces are online platforms designed to sell an array of products and they can offer a broad range of items or specialize in a type of product. They are are convenient for consumers and benefit businesses because resources can be devoted to other areas instead of solely e-commerce, which can be very successful.
When marketing products in a digital marketplace, it is important to take quality photos, invest in customer service, have clear policies, and utilize social media for marketing. The following infographic is designed as a guide to understanding the digital marketplace.
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