Guide to Sleeping in an Airport

Occasionally, problems or delays at airports can mean you find yourself without a bed for the night. Various airports around the world now offer the option of renting a sleep pod for a few hours, but until every city takes up this idea the floor may be your bed for the night.

The Contentious State of B2B Content Marketing

Our friends over at MarketingProfs and the Content Marketing Institute recently released The State of B2B Content Marketing in North America. It’s a fascinating report revealing insights into how B2B marketers are using content marketing techniques and the biggest challenges they face.

The Evolution of Web Self Service

Like many technologies, web self-service has undergone an evolutionary process over the years. But it’s only in the last few years where we’ve witnessed the most dramatic changes. The following infographic maps out this evolutionary process, beginning in 2009 with consumers growing increasingly tired of FAQ’s and other Help tools. By 2011, this dissatisfaction continues to grow and consumers begin adopting new self-service options.

The Changes in SEO for 2012

This infographic from Fuzz One Media demonstrates the changes in SEO over the last 18 months with Google’s Penguin and Panda updates, calling upon more creative content marketing that engages with your target audience – not just the search engines.

Buckle Up Those Seatbelts

National Highway Traffic Safety Administration statistics indicate that seat belt restraint use by accident victims has risen 85% between the years of 2001 and 2010. The great news means that less people are losing their lives not wearing a seat belt. This increase in restraint use is extending the lives of thousands drivers and passengers across the nation.