B2B content marketing is necessary as it helps to outreach the global audience. As a marketer, one has to balance three elements in content marketing – engagement, relevance, and high quality. This helps the decision makers to execute the right action. A highly developed B2B content is the right key to increase sales and revenue.

In the following infographic, Thomson Data looks at some B2B content marketing stats, trends and budgets.

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B2B Content Marketing Stats, Trends and Budgets

David Wallace

David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.

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