B2B content marketing is necessary as it helps to outreach the global audience. As a marketer, one has to balance three elements in content marketing – engagement, relevance, and high quality. This helps the decision makers to execute the right action. A highly developed B2B content is the right key to increase sales and revenue.
In the following infographic, Thomson Data looks at some B2B content marketing stats, trends and budgets.
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David Wallace
David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.
