Marketing Infographics

While outbound marketing works to increase brand awareness it can be intrusive. Inbound marketing can conversely engage, inform, and assist buyers towards a particular company. This information graphic outlines why Inbound marketing tends to be a more effective investment for a company.

Want your business to dominate digital marketing in 2016? Look no further. Check out the following infographic entitled, “Dominate 2016 With This Done For You Digital Marketing Guide.”

Infographics have become one of the most popular ways of presenting information online. New infographics appear daily on social media and websites. Designing an infographic takes time and you have to have certain skills to do it right, or you have to be prepared to spend a lot for someone else to create it.

This infographic is about targeting and understanding the new ‘Always-On’ consumer. People are living digitally at home, at work and everywhere in between, offering businesses a chance to connect with their customers 24/7.

App developers can find it incredibly frustrating when their app fails to be discovered despite having gone through all the right motions to get their app optimized for traffic. The infographic gives you an introduction to what mobile app install ads are and the distinctions between the various channels that offer mobile app install ads.

There is a lot more to logo designs than meets the eye. The color, font, and shape of a business logo have certain associations that influence how a customer perceives your business. When you consider that 93% of purchasing judgements are made on visual perceptions, the importance of choosing an appropriate logo for your business becomes all the more important.

When it comes to Pinterest, a lot of companies struggle to resonate with users. And, when you consider that there are 70 million active users on Pinterest, this is not a social network to be ignored. Marketing and analytics solution provider, Piqora, claimed its customers experienced a 67% increase in e-commerce revenue from Pinterest referral traffic when compared to other social networks – so Pinterest can be a great platform for those who know how to use it.

Do you ever find yourself regularly off task and distracted? Well, you’re not alone, as scientists have now found that our attention spans are actually shorter than a goldfish. Are you surprised? With the ever changing digital world there is always something to new to distract us.

Digital Marketing Creatives are in a job category that didn’t even exist a decade ago. Sure, there were graphic designers and web developers, but no one really knew what they did. Now there are social media specialists, UX developers, content managers, and a whole host of other folks making the internet happen.

A/B testing is the scientific way of arriving at the truth, or at least the best option in a given set of conditions. Website A/B testing broadly means testing two versions of a webpage to see which fares better with your visitors and earns you more sales or conversions. In this infographic, discover 14 times in business where you should A/B test.