Marketing Infographics

2013 was a big year for the email marketing world. Mobile opens finally hit and surpassed the 50% mark, Outlook.com finally replaced Hotmail and Google caused quite the commotion with the introduction of Gmail tabs. In this infographic, Litmus takes a deep dive into these statistics!

If your company is feeling a bit skeptical about Social Media Marketing, and whether or not it’s worth the effort, then you will enjoy the following infographic which highlights 10 reasons why it may be working better than you realize.

January is always about marketing planning, dazed eyes and dehydration. Antavo has a cure for this in the form of an info-graphic. Be inspired by the 12 ideas you can use for your Facebook page.

Marketing experts are constantly on the search for engaging, attention-grabbing tweets. However, stuffing a full marketing message into 140 characters or less can be a huge challenge-especially when you have a lot to say! Pardot has created an infographic entitled “Best Practices for Shorter Tweets” giving you tips to making the most out of those short but sweet tweets.

Social media is not rocket science. That’s good news because it means that with some minor adjustments to your Facebook page, Twitter account and weekly calendar you can stand out from your competition, get more leads and engage with more customers. In this infographic, GroSocial looks at fve social media makeover tips for business.

Marketers are constantly on the search for useful metrics. While knowing baseline metrics is always a good thing, deciding which of those metrics are valuable-which ones turn into leads-can be confusing. Pardot has created an infographic which outlines most of the marketing metrics available, and separates them into useful categories (Better Metrics), and the not so useful (Vanity Metrics).

This infographic breaks down the SEO process into easy to follow and easy to apply steps for bloggers who want to build up more readers.

Following up on their previous post “How to Make your Email Mobile”, ReachMail brings you the following infographic on what to avoid on mobile campaigns. The infographic entitled, “7 Ways to Run an Unsuccessful Mobile Email Campaign,” is all the more timely since ReachMail statistics show that over 40% of emails are opened on mobile devices.

The market has officially changed and marketing teams should too. Check out the infographic below to learn about the evolution of the perfect marketing department.

Facebook is the most popular social network in the world, filling a need of users to connect to family, friends, acquaintances, colleagues, clients and others with potential for some form of relationship. Facebook also has the highest user engagement in terms of average hours spent per month per user. This makes Facebook users highly valuable to marketers.