In marketing, it is well worth the time to learn how women use the internet and how that information can help you in positioning your product or service and in return help you to increase your conversions. This infographic explores some ways of effectively marketing to women online.
Landing page optimization is an internet marketing strategy in which different layouts of a webpage are compared and tested for performance. In this infographic, landing page optimization is first defined followed by illustration of the concept of comparing different Calls-to-Action using a fork in the road with 3 similar, yet slightly different billboards.
Marketing automation is about more than just email marketing. According to Gleanster survey results, 43% of top performers are actually utilizing marketing automation to automate the lead life cycle. This infographic from Act-On takes a look at this in further detail.
Conduct some research on the most well known people in your field or industry and they probably all have one thing in common: They voice their opinions on and off the Internet and have publicly displayed contact information on one or more social media platforms. The following infographic looks at how one can leverage themselves via social media.
As the world of SEO changes, so do the agencies that provide internet marketing services. Browser Media decided to document how things were shaping for the UK SEO industry in 2012, at a time when SEO seems to be changing forever.
PPC (pay per click) advertising continues to be a vital component of the online marketing strategy for companies large and small. This new infographic from Onward Search explores the top 20 U.S. markets for PPC jobs.
Email marketing is one of the most powerful and cost effective forms of advertising for both small and large businesses today. When directed to targeted prospects and customers, properly executed email campaigns can produce fantastic results, but more importantly, they build and maintain long-lasting, loyal relationships – which are the very core of successful businesses.
This simple infographic from David McBee will help even the most novice of Internet marketers understand the basic principals of search engine optimization (SEO), link building, sponsored links (PPC) and social media. Each of these areas of Internet marketing contain three parts that when properly executed can create a successful campaign.
Determining the right marketing needs for your organization requires a balance of different considerations: size, cost, and tacit industry knowledge. This is why it is often a difficult decision for marketing execs to find the precise solution for their department. This handy chart from Mavenlink will help you to decide whether to hire in-house or contract out.
A link evaluation survey result from 500 individual participants shows that SEO professionals look for the following in a link partner: Domain Rank; Page Rank; Website Relevance and Domain Location; Suitable and Unsuitable Links; and Likeness to Link and Social Metrics. The survey results compiled into this handy infographic by SEO Gadget, help us better understand what metrics are being used to know whether a link is a “good link”.
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