Marketing Infographics

Your company needs to go mobile, but how? With a veritable app gold rush taking place, it’s hard not to be tempted to dive right into development. The question is, should you develop a mobile app or devote your resources to optimizing your web site to be viewed on mobile devices?

Effective link building is an art as links can be built in many different ways. This infographic, created by TechWyse, demonstrates the various link building techniques that can help you get noticed online and can positively influence your search engine rankings.

There are a variety of social sharing buttons available these days, and content marketing is more important than ever. As a user, it has created a moment of decision of choosing which channel to share a particular piece of content. The following infographic will help one learn about which buttons play well with girls, boys, nerds, jocks, and class clowns alike.

As mobile technology improves, we will continue to see a shift from computer internet browsing to browsing on mobile devices. Ensuringthat your business listings are accurate and updated to reflect the most up-to-date information can be the difference between a searcher choosing your business or your competition’s. If you don’t think customers are using mobile devices to find business, take a look at the infographic below published by Yext.

Infographics are a fun and easy way to learn about a topic without a ton of heavy reading. And while there are many different styles of infographics and data visualizations, the main goal for all infographics is that they be shared socially. This infographic will help you to learn what makes a great infographic, why they are useful for everyone, and some numbers to back up their resourcefulness.

Influence is the single most effective and most enduring marketing asset, and with 90 percent of purchases subject to social influence, it’s no surprise that savvy marketers are looking to leverage social influencers to increase sales and awareness.

Psychologists and personality theorists have long believed there to be differences between the right and the left side of the brain. The right side is responsible for creativity, while the left side handles the details and implementation. In B2B marketing, the type of thinker you are guides the campaigns you design. So what type of marketer are you?

Now companies can engage and build relationships with buyers – and influence their preferences – using inbound marketing. When done right, this approach returns dramatically better results than traditional marketing techniques that rely on interrupting prospects. In this infographic, Marketo presents a visual overview of what a CMO needs to know about inbound marketing.

Content marketing has become a critical component of B2B marketing, but can you identify the most popular types of content, why they are used, and which content is working best? The following infographic, published by Marketo, provides the scoop on what’s hot and what’s not in content marketing.

Countless numbers of website have been recently hit by the Google Penguin update. For many, the “Penguin recovery process” is something they must now thing about. There are several options for Penguin recovery and the following infographic by Submitinme.com may help.