Finding the Way: The Tao Approach to IT Portfolio Management

The ancient Chinese philosophy the Tao, often translated as the Way, states the ultimate creative principle of the universe, posting that all things are unified and connected. Apply the Tao to IT project management, which has now become too complex and chaotic for most businesses, and we find the Way to organization and harmony.

The Statistical Argument For Customer Advocacy

Customer advocacy is a specialized form of customer service where companies focus on what is best for their customers. In recent years especially, more and more businesses have started to recognize the importance of customer advocacy and have begun implementing strategies that focus more on the customer. According to a recent survey, a word-of-mouth recommendation is the primary factor behind 20-50% of all purchasing decisions.

The Real Cost of Customer Service

Anyone in business knows that customer service is key, but what is the real cost of bad customer service? Check out the following infographic below by ClickSoftware to learn the answer to this question and more.

How B2B Businesses Are Tackling Social Media in 2014

Although it may seem counter-intuitive to many, B2B is close on the heels of B2C in embracing social media marketing. B2B marketers are known to be data crunchers and analysts first, and since the figures for social media in 2013 are by no means disappointing, sales teams and marketing managers are taking on the role of social “amplifiers” for their firms.

Getting Things Done: The Art of Stress-Free Productivity

“Getting Things Done (GTD) is a famous time management method which was put forward by David Allen who suggests that only people who deal with their day-to-day tasks without pressure can they make full use of time and improve work efficiency. With the rise of this theory, there are many GTD software programs designed in the market.

The Business of Craft Beers and Microbreweries

America spends over $99 billion on beer every year. But where does this money go, and how is beer made? Online Business Degree has created an infographic entitled “The Business of Craft Beers and Microbreweries” giving you a beginners guide to the beer industry.