OK, Google: How to Optimize a Site for Voice Search

The age of voice search is upon us, with voice assistants in our mobile phones and smart devices at home. “Hands-free” searching is the new way to find information. But a new method of search means new requirements for your web site. This guide will help you to discover how to best optimize your site to suit the needs of searches made with voice.

Ecommerce Marketing Strategy Guide

A powerful, results-driven ecommerce marketing strategy will build brand affinity and maximize conversions through the use of valuable content, well-optimized PPC campaigns, SEO, and captivating email marketing campaigns. Take a look at this infographic to learn how you can start working on an effective ecommerce marketing strategy that will maximize ROI.

A Small Business Guide to YouTube Marketing

By the year 2021, a million minutes of video will cross the Internet every second of the day! If that was astounding enough, many experts are predicting that by the end of  2019, video content will account for 80% of all internet traffic. With 1.3 billion annual YouTube users, small businesses everywhere need to get serious about video marketing.

A Small Business Guide to Facebook Chatbots

Facebook Chatbots are becoming an increasingly important aspect of how customer service is managed. Global research firm Gartner predicts that chatbots will power 85% of customer service interactions by 2020, while 80% of businesses say they currently use or are planning to use chatbots. The team at Headway Capital have put together the following visual guide to Facebook Chatbots for small businesses.

A Small Business Guide to Google Analytics

Google Analytics is a powerful tool that allows marketers to drill deep into just about every interaction the outside world has with your web site. It can be utilized to discover information regarding your visitors and what actions they take while on your site. Having this insight allows marketers to make adjustments to optimize site performance as well as ability to convert.

A Complete Guide to Using Infographics for Lead Generation

Infographics are powerful tools you can incorporate in lead generation. According to a recent study, 42% of marketers say that infographics and other forms of original graphics were their most engaging type of content. This high visibility can be used to attract leads in many ways, from content offers to email marketing campaigns. The only missing link is learning how to optimize your infographics to turn those views, engagements, and visits to leads.

Top Logo Design Trends for 2019

Essential element and certainly not insignificant of the visual identity of a company, the logo always knows several trends, which exhort even more professional graphic designers to get involved in their creations and sublimate them. After a busy and productive 2018 in terms of visual creations, the year 2019 sees the arrival of new footprints and styles, as well as the rebirth of more traditional, but still effective trends. 

How To Write A Perfect Guest Post Pitch

We all want an easy way to write a guest post pitch that will let us guest post on any blog or site we like, right? But we also know that there is nothing easy in making the person you don’t know to do something for you. To make your outreach successful you need to know how to write a perfect guest post pitch.