Mobile marketing is a multi-channel strategy which includes a wide range of activities that connect advertisers to a broader customer base through mobile devices and networks. This is excellent for marketers since it increases the value of the advertising that gets through. In the following infographic, learn how businesses can utilize mobile marketing to their advantage.
For decades, marketers have followed the stages and tactics associated with the traditional marketing funnel. This funnel is a model that breaks down the various stages of a customer’s journey with a particular product or company, and was originally developed back in 1898. The funnel begins with leads entering a stage of general awareness, and ends with those leads converting into customers. But as marketing efforts have shifted to focus on digital and mobile efforts, the original marketing funnel concept has had to shift as well.
Even meticulous SEO marketers can make some disastrous mistakes that can significantly affect their a web site’s rankings and traffic. In the following infographic, the team at Rockon I.T looks at the top 10 SEO blunders to avoid in 2019.
The field of advertising as grown over the years as new technology has come on the scene. However, television advertisements remain a staple in advertising strategy. Good commercials are great ways to create your brand’s image and become recognizable among customers. Memorable commercials can stay with customers for years.
There is a common misconception to measure almost everything within a service desk. There is no one-size-fits-all approach for every business. This infographic explores what organizations are actually reporting on and how often, how they produce reports, and what they do with this data. This will enable us to understand whether the organizations could be reporting more efficiently and focus on how to gain the most value from metrics.
In the past, SEO experts used direct submissions and SEO tools to get links. These outdated tools and tactics are no longer useful. In fact, a few of the old techniques can actually attract penalization from Google. Today, most webmasters are well versed with the advanced SEO tactics to find link building opportunities but analyzing these activities through Google Search is a whole new ball game.
This infographic showcases 44 eye-opening statistics surrounding text messaging and SMS marketing. It goes in depth to highlight stats on both a global text messaging scale and what the future holds for SMS.
Local citations can make or break a business’ online presence. When a business’ data is accurate, citations are a great way of reaching even more potential customers in the business’ area. But when citations present inaccurate or old information, the business risks losing consumer trust. In this infographic, Advice Local shows how to clean up those citations.
Email remains as one of most essential assets of a digital marketer and is poised to get bigger and better. In fact, the return on investment (ROI) for email marketing is at an all-time high of 3,800%, while email users are set to grow to 4.3 billion by 2022. Connext Digital has published the following infographic which contains some fast facts that can help you optimize your digital marketing strategies.
Features of modern tech like the Internet-of-Things, artificial intelligence, and machine learning have made automation so much similar to the capability of a human. Digital marketing has also benefited from such technology. For one, content intelligence has helped marketers create better content marketing strategies and predict audience behavior. It has helped automate processes in content marketing and optimize data with the right tools.
