Creating your visuals for either marketing or advertising is not just about putting all design elements you have chosen in a beautiful and coherence way. Visual marketing is also about branding. To help you design visuals that your audience can identify that are from your brand, here’s a three part branding style guide infographic to help you set up a branding style your whole team can smoothly follow.
In the age of automation and Artificial Intelligence, it is up to marketers to ensure that all the fundamental aspects of inbound lead generation are still strictly followed. While marketing automation software undoubtedly doubles the chance of marketers to generate more quality leads, and twice as more effective at communicating with their prospects, there are important factors that marketers should not overlook to ensure that their strategy and efforts will come to fruition.
If you believe a powerful brand logo can boost your business, you thought right. According to Siegel + Gale, notable logos are 13 percent more likely to attract attention from customers. And they’re 7 percent more likely to motivate customers to learn more about a business.
Consumer purchasing decisions are based on these facts and factors that should used when designing the packaging for your product. Get a handle on what motivates shoppers and what it takes to produce an effective packaging design with the help of this infographic, courtesy of Catalpha.
Picture this: You’re flying to a different city to visit some friends. You sit next to a friendly guy, and the two of you start talking. It turns out you’re from neighboring towns. He mentions he’s starting a new business venture and is looking for a consultant with your skill-set. How do you exchange contact information? You hand him a crisp, professional business card.
Prospects will only feel interested in working with you when they see your brand has a well-designed logo. Every brand must possess a unique logo. It attracts the desired clients and often guides the purchase decisions of customers. A professional logo establishes the trust among the clients. A logo with its subtle meanings can tell your brand story and when paired with a marketing program can help you stand out in competitions.
Have you noticed the rise in growth of the visual content recently? That’s because, on digital platforms, contents with some visuals get over 94% more views than the ones without visuals. According to studies, visuals are processed 60,000 times faster in the brain than plain text. That’s how visuals have become a vital aspect for digital success.
What makes people share an Infographic? Nice colors? Exciting graphics? Or the content? As we head into 2018, we look back at the most shared infographics of 2017 on sales and marketing. What do you think is the secret of an infographic, going to be viral overnight? Is that the creative design or the unique content?
Marketing Automation is the new buzzword and it holds a significant position in the realm of business. What is the status of marketing automation this year and how far will its impact be echoed? Find out in the following infographic from Algoworks.
Is it all about Social Selling these days? Opinions may vary, but all sales experts do agree that it became a vital means of finding, nurturing and building meaningful relationship with your right prospects via social media. Is it easy? No. Does it pay off? Certainly yes. That’s why Reply.io gathered 72 social selling stats to visualize the most important benchmarks of the industry you may need.
