Calculate the LTV of Your App Users For Success

Measuring LTV (life time value) is the first step for creating effective marketing strategies. The formula for calculating LTV depends on the marketing strategies employed but it is important to have an accurate measure so that you can determine the real status of your a

Great Font Combos for Business Websites

Fonts are tricky business. The kind of typefaces you choose can make or break the way you present a design or information. No matter how good your content is, if people can’t read it because the size is too small or because it takes effort to read due to confusing and overly fancy letters, then what’s the point?

Anatomy of Snapping and Chatting with SnapChat

Snapchat is one of the fastest growing social networking mobile applications on the Internet today. This infographic takes a look at the massive user growth numbers and how Snapchat can be used for marketing. The infographic also covers how Snapchat can be used for businesses to better engage with their customers and audiences around the world.

What Makes a Business Card Effective

Did you know that your business cards play a huge factor in increasing your sales? In a recent study, it was discovered that sales will increase 2.5 percent for every 2000 business cards you hand out. And that’s something you should think about if you have a business. Are you ready to craft an effective business card? Got any ideas?

5 Qualities of a Great Presenter

This 5 qualities of a great presenter infographic presents qualities of a skillful presenter and clues from the pros on how to deliver more engaging presentations. Also the best-selling books about public speaking.

The Complete Social Media Reference Guide Summer 2016

With so many social media networks today and each one constantly changing, keeping track of your company profiles across all these channels can be challenging. Everything in a specific social channel is likely to change, sometimes frequently. That’s why Arcalea has put together this social media reference guide for summer 2016.

How to Maximize Results from Door Hanger Advertising

One of the best things about custom door hangers is that it’s guaranteed to be seen by your target customers. That’s already an advantage especially if you’re a starting entrepreneur. The only problem is how to make your ad engaging and more interesting. It can be challenging if you don’t have any experience in advertising.