2016 Web Design & UX Trends to Boost Conversions

With 2016 quickly approaching, the team at The Deep End have compiled their picks for those web design & UX trends that can expect to see a lot of in the new year, with an added twist: all of these trends have either been shown to increase conversions in actual studies, or at least show incredible promise to do so in theory.

A Complete Guide to 2016 Content Marketing Trends

Keeping up with the trends in the content marketing world is a full-time gig, but marketers can weather the storm by looking ahead. Create a strategy to cater to the coming 2016 year, and you’ll be set right out of the gate. So what’s on the content strategy horizon? ZenContent came up with a few predictions.

Polish Your Point With PowerPoint’s Comments Feature

Worried about delivering a clearer and more comprehensive presentation? Relax. PowerPoint’s comments feature allows you to input your remarks and recommendations for someone’s work without getting in the way of the slide elements. It not only lessens the amount of work, but also helps you achieve an error-free slide deck.

Why Use StumbleUpon: The Social Media Underdog

What else can you do get social media traffic or attention? You can use StumbleUpon where the competition is not as fierce. StumbleUpon is the 4th largest social media traffic driver. Unlike Twitter and Facebook, StumbleUpon delivers traffic to your door step – there is no fighting for top spot or hoping for clicks.

Marketing to Generation Z Teenagers

Generation Z is a very new generation of kids that all marketers and brand managers should start understanding, if they want their brands and companies to stay in the game. One reason for this is simply because Generation Z teenagers have very large amounts of spending power – they are influencing $600 billion in family spending, and will they themselves will drop $200 billion by the year 2018.

SEO Best Practices for Blog Posts

By making a blog SEO friendly, you can make your blog posts more relevant to search engine traffic and as a result increase the total amount of blog visitors. Here is a checklist to optimize your blog post for SEO.

Branding: Why Is It So Important?

Just how important is branding? probably more that you realize. Subconsciously, our brains take account of colors, styles and shapes, and these can become strongly associated with a particular brand if we see them enough. In the following infographic, Fire Label takes a look at the work that companies go to to develop and promote themselves in today’s market.

Step by Step Guide To Fixing Any Google Penalty

Google Penalties aren’t the nicest things in the world. Let’s face it, you’ll never see anyone who has been hit with a penalty have a smile on their face. That’s solely because the penalty has plunged their profits into the unrecoverable depths of despair. Here is a step by step guide to fixing any Google Penalty.