Benefits of Investing in Email Marketing

Is your business investing in email marketing? Learn why this often-overlooked medium is one of the highest performing activities a business can undertake in this infographic. If you are looking for a way to both increase sales, and engage with your customer base, email marketing is a proven method you can rely on.

Does Keynote Have the Keys to Overpower PowerPoint?

We’ve all been through a boring lecture with incomprehensible slides. Unfortunately, Microsoft PowerPoint gets a lot of hate because of this. On the other hand, there are Mac users who’ve flocked to Apple Keynote to solve their presentation problems. Both are respectable programs, but is one significantly better than the other? Which presentation design software will come out on top?

52 Online Marketing Terms You Should Know

So you’re looking to market your business on the Internet and you’re not sure where to get started. Check out the following infographic which includes 52 online marketing terms and definitions you need to know to be able to even communicate with someone on how to improve your online marketing efforts.

10 Things You Need to Know About Logo Design

Whether you call them tips, tricks, rules, etc. these are the things you need to know when designing a logo. A logo should be a marketer’s best friend. Logos help build trust with customers. A great logo can persuade them to buy products/services. However, bad logo design and turn them away forever.

The Infographic of All Infographics

Infographics are a great way to share information with your audience, as the pictures are more easily digested by the human brain. Quality content is at the center of any good content marketing strategy. With that in mind, here are some tips on how to make your infographic design brilliant.

Website Architecture Issues Checklist

The back-end architecture of your site can make or break your website’s performance in the search engines. Site architecture can account for about 30% of a successful SEO campaign and easily account for 100% of a website’s lack of performance. Without a solid site architecture and proper architectural implementation, your website can end up with a number of performance-killing stumbling blocks.