The Social Video Starter Guide

The social video phenomenon is slowly taking over the world. With studies indicating that nearly 75% of all web traffic will be video-based by 2017, it’s clear that we are seeing a noticeable and important trend. No matter what type of business you are running, if you want to take advantage of this ever growing market, it will be important to understand what makes it so popular.

How Your Brain Sees a Logo

This infographic takes a closer look at the brain science behind how we see and make sense of the logos and brands we encounter every day. From seeing color and shape, then adding meaning from past experience—the whole process amazingly takes less than 400 milliseconds. Then things get interesting. The logo design can actually change human behavior.

Dumb & Dumber Guide on How NOT To Do Infographics

A quick break here from infographics to present a session I did on infographics at Pubcon Vegas 2014. It is entitled, “Dumb & Dumber Guide on How NOT To Do Infographics,” and takes a look at some reasons why infographics kick ass, their history and common mistakes that are made in the design and marketing processes.

3 Ways Real Estate Agents Fail at Marketing

Real estate agents try countless marketing ideas to help grow their businesses, yet they continue to invest in expensive, low-yielding channels. They are making poor marketing investments because they’re trying to reach the wrong audience. Here is an infographic that looks at three ways real estate agents fail at marketing.

10 Musts of Using Instagram for Businesses

With Instagram making it easier and easier for businesses to do mobile marketing, it’s hard to know where to start. Do you need a business account? What are sponsored ads? What kinds of pictures should you be posting about? TechWyse has compiled a list of the 10 things all new business Instagram accounts should do from day one.