May 2, 2014 | Marketing Infographics
It’s a simple premise. If you want to engage online consumers, give them more of what they go online for in the first place. Advertisers are doing just that by shifting to paid content that’s similar in nature to and displayed in the same format as the editorial content surrounding it. The idea is to get consumers to click on and then share these “native ads” with others. The following infographic explains this new phenomenon and reveals some impressive statistics.
May 2, 2014 | Marketing Infographics
Whether you are printing a single logo or a full promotional brochure, you want your marketing products to look sharp. Given this, it is important to understand the science behind color creation and printing techniques, so you can make educated decisions about how to produce the best images for every project. The Logo Company explains this in the following infographic.
May 1, 2014 | Marketing Infographics
Branding in today’s modern world is vital if a company wishes to have longevity. While logos and branding are often seen as something that larger, more corporate companies should focus on, this is not necessarily the case. Smaller companies who fail to recognize the importance of branding and logos will lose out in terms of business because a company, however small must have an identity.
Apr 28, 2014 | Marketing Infographics
Google Plus has become a great social network for business and having a good brand presence on G+ is essential. In this infographic, eUKHost shares some great tips about boosting followers on your Google Plus brand page.
Apr 28, 2014 | Marketing Infographics
Figuring out how to get consistent traffic online can be confusing, especially if you are just getting started trying to build a business online. First you really need to understand the different types of free, paid, and barter types of online traffic available. From SEO marketing, paid search marketing, search engine optimization tips, website optimization, and online marketing strategies, this infographic provides the benefits and limitations of all forms of traffic.
Apr 25, 2014 | Marketing Infographics
Visual communication is described as the conveyance of information and ideas in forms that can be read or looked upon. According to studies, people tend to remember about 20 percent of what they read, and only ten percent of what they hear. In comparison, the same studies have shown that people tend to remember an impressive 80 percent of what they see and do.
Apr 14, 2014 | Marketing Infographics
There are of course good and bad mailshots and creating something that has the desired impact does require careful skill and consideration, after all, you have only seconds to win your audience’s attention. This infographic from Baker Goodchild looks at how to create the ultimate mailshot.
Apr 11, 2014 | Marketing Infographics
According to recent research, the average Internet user is likely to watch roughly 206 videos each month. Based on that statistic, it may not surprise you to read that almost seventy percent of marketers now incorporate video into their marketing campaigns. In the following infographic, Wyzowl makes the case for video and including information that will convince you of how important developing and sharing video is to your overall content marketing efforts online.
Apr 8, 2014 | Marketing Infographics
TV advertising dead? Far from it. Spend is increasing every year for DRTV & with new digital advertising advancements, viewership & sales are also growing. Learn more in this infographic
Mar 27, 2014 | Marketing Infographics
Branding and brand image is such a hot topic in the marketing world today. Branding and logo deign is a continuously evolving process that has to adapt to cultural shifts. This infographic takes its readers through the logo and branding history of some of today’s largest companies.
