Facebook for Marketers: The Numbers

Facebook is the most popular social network in the world, filling a need of users to connect to family, friends, acquaintances, colleagues, clients and others with potential for some form of relationship. Facebook also has the highest user engagement in terms of average hours spent per month per user. This makes Facebook users highly valuable to marketers.

Digital Marketing Trends 2014

Here is an infographic from Syndacast that determines 2014’s big online digital trends, all of which are expected to make a bigger impact this year. The trends are content marketing, advertising, big data and mobile marketing.

The Future of Proximity & Micro-Location Marketing

“Location, location, location” was once only a mantra in real estate, but it’s found a new home in marketing as brands tighten their targeting on in-store shoppers. With the ubiquity of mobile devices and advances in location technology, brands can now send real-time, relevant ads to shoppers about to buy. To see how brands have leveraged location to make purchasing more personalized, take a look at this infographic.

How Facebook Changed the Advertising World

Thanks to social media sites like Facebook, the world of advertising has evolved greatly over the past decade. With a reported 1.15 billion users logging into Facebook each month, it’s no surprise that more and more companies have continued to dedicate large percentages of their overall marketing and advertising budgets in hopes of connecting with new, social-savvy prospects.

LinkedIn Marketing Strategy

Grow your LinkedIn Networks to produce qualified leads with this 5 minute daily LinkedIn marketing plan designed for beginner, intermediate and advanced users. With these simple to follow steps and only 5 minutes a day you will soon be receiving more connection requests, more engagement and have more people viewing your profile.