Leverage Pinterest For eCommerce and SEO

Pinterest is the fastest growing social media platform in history, having 10 million unique users and growing. This infographic includes some of the latest statistics and helpful tips that could help your Pinterest boards generate lots of traffic.

The Digital Disconnect: Small Business Customers Want More Engagement Online

Most small business owners know that having a business website and a presence on social media are important to their growth and success. However, most small business owners are falling short of consumers’ expectations, according to the latest Web.com Consumer and Small Business Perception Survey. As a result, these entrepreneurs are missing out on opportunities to increase their sales, create loyal customers and build lasting customer relationships.

Declassifying Google’s Hummingbird

Google’s hummingbird update is exposed in the following infographic from Syndacast where they showcase how you and your business can adapt to this new change by providing nifty tips and tricks on how to take advantage of hummingbird.

How to Design the Perfect Landing Page

Each year, Pay-Per-Click advertising becomes more expensive. If you are driving traffic to a landing page, it’s essential to follow best practice in page layout to remain cost-effective. The folks at TechWyse have designed this tool to help you create Pay-Per-Click landing pages that increase your leads.

Email Marketing Cheat Sheet

Here’s an easy-to-read cheat sheet from Marketo to reference when planning your email programs. Learn how much time your peers spend strategizing, what marketers are testing most in their emails, the perfect time to send, and why marketers should design emails that are optimized for smart phones.

Social Media For Good

As more companies and nonprofits are evolving into social enterprises (a hybrid of charity and business), many are counting on social media to help them succeed. With online charity giving steadily rising, along with the ever-increasing popularity of social media sites like Facebook, Twitter, Tumblr, YouTube, and more, it’s not hard to find a number of recent examples of social enterprises that are effectively using social media to aid in their efforts.