The future of content marketing is found in visual content; infographics, photos, videos, memes, and other engaging content that captivates a viewer. For proof, check out the infographic below from the team at Marketo and learn how you too can build your content marketing campaign into a solid structure of visual gold.
Every month 22,000 people search for the term “YouTube Marketing” because YouTube is easy to work with and it has proved to bring tangible results. Check out this infographic for information about using YouTube for branding and SEO.
Each year, the holidays bring out consumers looking for great gifts and good deals. Yet long before the masses hit the malls, marketers have their eyes on spotting the shopping trends of the season that will determine the direction of their holiday marketing efforts.
See what is necessary to be a great marketing executive and what they struggle with in today’s advertising landscape in this infographic from Pepperdine University.
This infographic shares 10 email deliverability tips for making sure messages make it into holiday inboxes. The findings come from Lyris’ Email Deliverability: A Do’s and Don’ts Guide, available for download on their site.
Ever wonder just how much you spend as a B2B marketer on inbound marketing efforts? B2B marketers spend time and money on content creation, social media, SEO, PPC and more to drive relevant prospects to their websites. And while they are spending $92 to acquire traffic, they are only spending $1 to optimize it. In comes Real-time Inbound Marketing to optimize the conversion funnel. Learn more in the following infographic from Insightera.
BloggingPRWeb. has created this matrix to show how different types of content can appeal to different consumers and offers facts or suggestions about each.
Vertical Response just wrapped up a survey asking almost 500 of their small business customers how much time and money they spend on social media. They asked how many hours small business owners or employees dedicate to various social media activities, from finding and sharing content to blogging, they wanted to know what tasks take the most time, and what platforms small businesses are most active on. They also inquired about marketing and social media budgets, and how much money is spent on tools to manage and analyze social media efforts.
Traditional techniques such as advertisements, billboards, and cold calling can be costly and often ineffective, and they don’t always reach the people who are looking for your services. Inbound marketing instead focuses on targeted techniques such as content creation, search marketing, and social media that help potential buyers find your business when they are ready to buy.
There have been over 500 updates in Google algorithm since the beginning of the year and still counting. Thanks to Google’s Panda updates alone some of businesses reported up to $6 million of losses and up to 75% decrease in their SEO visibility. This means that a lot of SEO efforts that you are so eagerly pushing forward are worthless unless you’ve built a solid foundation to weather any changes in the algorithm.
