Google+ vs. Facebook: A Guide to Brand Pages

Let’s face the facts: at this point, Google+ is no Facebook, but that doesn’t mean you should dismiss it as a marketing tool. While Google+ doesn’t have (and may never have) the numbers that Facebook has in terms of users and engagement, the type of engagement that occurs in the Google+ setting may actually make it a choice outlet for your marketing messages.

First Steps in Google Adwords

If you are wondering how to start advertising your business using Google AdWords, this infographic may help you. The information here can help you to make right decisions while setting up your advertising campaign.

Why People Unfollow You On Twitter

If you are like me, you see Twitter followers come and go. The key is to make sure you at least see a continuous growth in followers even though numbers may rise and fall periodically. But why do people follow you but then later decide to unfollow? This infographic provides a data visualization from an original at eConsultancy on why folks unfollow on Twitter.

Latest SEO Methods To Rank Higher & Avoid Over Optimization

Penguin and Panda updates have disregarded most of the SEO techniques that worked wonders once. This is the high time when webmasters and website owners need to consider what their end user would like and ultimately what search engines would find natural and rankable. The following infographic takes a look at some of the latest SEO methods that work.

Should You Build a Mobile App or Mobile Website?

Your company needs to go mobile, but how? With a veritable app gold rush taking place, it’s hard not to be tempted to dive right into development. The question is, should you develop a mobile app or devote your resources to optimizing your web site to be viewed on mobile devices?

Link Building Anatomy

Effective link building is an art as links can be built in many different ways. This infographic, created by TechWyse, demonstrates the various link building techniques that can help you get noticed online and can positively influence your search engine rankings.

Social Sharing Button Playground

There are a variety of social sharing buttons available these days, and content marketing is more important than ever. As a user, it has created a moment of decision of choosing which channel to share a particular piece of content. The following infographic will help one learn about which buttons play well with girls, boys, nerds, jocks, and class clowns alike.

The Importance of Mobile for Local Business

As mobile technology improves, we will continue to see a shift from computer internet browsing to browsing on mobile devices. Ensuringthat your business listings are accurate and updated to reflect the most up-to-date information can be the difference between a searcher choosing your business or your competition’s. If you don’t think customers are using mobile devices to find business, take a look at the infographic below published by Yext.

What Is An Infographic?

Infographics are a fun and easy way to learn about a topic without a ton of heavy reading. And while there are many different styles of infographics and data visualizations, the main goal for all infographics is that they be shared socially. This infographic will help you to learn what makes a great infographic, why they are useful for everyone, and some numbers to back up their resourcefulness.