LinkedIn Bootcamp: Basic Training For The Personal Marketer

LinkedIn is the proverbial dark horse of social media: we all know it’s there, but few of us use it to its full potential. This is a major mistake, especially when it comes to marketing your business. This LinkedIn Basic training infographic provides the tools necessary to best utilize the site for all your business and personal marketing needs.

Geo-Marketing and Why It Matters

Whether you have a retail location or not, you need to pay attention to the location of the consumer, and tailor your marketing message accordingly. This infographic explores geo-marketing, why it matters, and how it can be used to grow your business. This infographic briefly explores geo-marketing, why it matters, and how it can be used to grow your business.

Ways of Marketing to Women Online

In marketing, it is well worth the time to learn how women use the internet and how that information can help you in positioning your product or service and in return help you to increase your conversions. This infographic explores some ways of effectively marketing to women online.

Landing Page Optimization

Landing page optimization is an internet marketing strategy in which different layouts of a webpage are compared and tested for performance. In this infographic, landing page optimization is first defined followed by illustration of the concept of comparing different Calls-to-Action using a fork in the road with 3 similar, yet slightly different billboards.

Lead Lifecycle Analytics

Marketing automation is about more than just email marketing. According to Gleanster survey results, 43% of top performers are actually utilizing marketing automation to automate the lead life cycle. This infographic from Act-On takes a look at this in further detail.

Leverage Yourself as an Expert by Using Social Media

Conduct some research on the most well known people in your field or industry and they probably all have one thing in common: They voice their opinions on and off the Internet and have publicly displayed contact information on one or more social media platforms. The following infographic looks at how one can leverage themselves via social media.

UK SEO Agency 101

As the world of SEO changes, so do the agencies that provide internet marketing services. Browser Media decided to document how things were shaping for the UK SEO industry in 2012, at a time when SEO seems to be changing forever.

PPC Jobs Salary Guide

PPC (pay per click) advertising continues to be a vital component of the online marketing strategy for companies large and small. This new infographic from Onward Search explores the top 20 U.S. markets for PPC jobs.

11 Simple Tips On Email Marketing Campaigns

Email marketing is one of the most powerful and cost effective forms of advertising for both small and large businesses today. When directed to targeted prospects and customers, properly executed email campaigns can produce fantastic results, but more importantly, they build and maintain long-lasting, loyal relationships – which are the very core of successful businesses.