The term Black Friday, stems from retailers using the day’s huge receipts as their opportunity to “get in the black” and become profitable for the year. 89 million shoppers braved the crowds on Black Friday 2012, up from 86 million in 2011. 247 million shoppers over the weekend 2012, up from 226 million in 2011. See what Black Friday is all about in this infographic.
Cyber Monday, which falls on the first Monday after Thanksgiving, is the online sibling event to Black Friday. Forget the crowds; there’s often free shipping, and you can buy pretty much everything you need online. If you know what you want, Cyber Monday may be the way to shop, which saves you more time to enjoy Thanksgiving Day and the rest of week / weekend with friends and family.
According to the US Consumer Expenditure Survey, baby boomers are known to surpass other generations by spending as much as $400 billion on consumer goods in a year. Their top expenditure includes consumer technology products and home computers, gadgets, plush vacations, online shopping and home improvement.
Although the act of giving gifts in baskets is an old tradition, it has evolved greatly over time to meet the needs of our ever-changing society. Today, the largest amount of gift baskets are sold and given away during popular holidays like Christmas, Mother’s Day, and Valentine’s Day. The following infographic offers more information on gift basket trends and essentials, and also includes a helpful guide on how to assemble the perfect gift basket for your next holiday gift giving party.
Every weekend, thousands of families sell their extra things right in their front yard. Whether you call it a moving sale, rummage sale, or yard sale-garage sales are a $2 billion a year business. Cheapest Colleges has created an infographic detailing the history of garage sales, and how to make the most out of yours.
As more and more technology products are being purchased online, how do we know what a good product is? Other than “word of mouth” from friends, online reviews can be an excellent source for getting view from the masses. However, there has been concerns as of late as to the legitimacy of some reviews and review sites.
Engaging customer service during the year can be stressful enough but consumers find it even more frustrating during the holidays. Service isn’t always a sleigh ride for consumers, but that doesn’t mean they aren’t doing something about it. Today’s consumers want a consistent, seamless customer experience across all channels and interactions.
With 2013 online holiday spending predicted to increase 15.1% to $61.8 billion, this infographic from cleverbridge provides data and pro tips to help companies increase conversion rates during the holiday season by optimizing their shopping cart, email marketing, mobile, paid search and social. It’s not too late to apply these tips to help boost your end-of-the-year revenue.
This infographic takes a look at the costs of giving gifts to “hard to shop for people”. It breaks down the numbers, looking at how much time people spend struggling for gift ideas and how often they still get it wrong.
Did you know that 58% of those who own smartphones have used them for store-related shopping? It’s no surprise that e-commerce and brick-and-mortar companies are all working hard to bring mobile shopping options to their customers. In this infographic, learn why all marketers worth their sale should be thinking about a mobile strategy.
