What is bigger than Big Data? Copy Data! 8 times as big in fact. Copy Data, the large volume of copies of production data created for various purposes in the enterprise, is the reason behind the explosive growth of data storage in most organizations. The analyst firm IDC recently completed a study of the size of this issue and came back with some shockingly large numbers. This infographic from Actifio tells the story of Copy Data to help us all understand the magnitude of the problem.