Did you know that most consumers spend nearly one-third of their day looking at content online, whether through their phone, desktop or tablet? Viewer attention has become a precious commodity that marketers and PR professionals compete for to achieve key business goals, including: brand awareness and customer retention.

In the following infographic, courtesy of West, marketers and other stakeholders can learn how to better leverage their content.

[Click here for full size version]

Five Can’t-Miss Tips for Better Performing Content

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders' Zone, a construction / home improvement portal.

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