It seems that everybody is baking at home these days. The incredible success of BBC TV’s Great British Bake Off as well as the more general cooking shows have had a considerable impact on our way of eating – in fact in some ways its back to basics as the British public are relearning some of the skills that our parents took for granted.

This infographic looks into home baking in Britain and the reasons why we bake. Home baking has become prevalent over multiple media and effected the way we eat, shop and celebrate.

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Great British Baking

Irma Wallace

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.

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