This latest infographic from Insights in Marketing takes a look at the different ways men and women research their holiday purchases, and the most effective ways to reach them.

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Holiday Shopping Habits Broken Down By Gender

Irma Wallace

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.

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