The ways consumers react to colors and the emotions associated with them can impact how they respond to a product. This infographic from Insights In Marketing offers insight into how colors influence customer perception.

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How Does Color Influence Customer Behavior?

Irma Wallace

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.

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