The fact is today’s mobile, social and search trends are indicative of the growing role digital connectivity plays in our lives. These three items have a profound impact on how health consumers find you online, research and evaluate treatment options, and take that critical step from being consumers to patients.

With digital communications changing at such a dramatic rate, it can be tough to create a digital strategy to keep pace. In the following infographic by Geonetric, learn more about how consumers use the Web both inside and outside healthcare.

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How Health Consumers Engage Online

Irma Wallace

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.

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