Talk about social media advertising and the first thing to strike our mind is Facebook. Facebook ads are considered to be one of the darlings of today’s marketing and advertising world. In fact, a recent study revealed that Facebook ad clicks are increasing 70% every year and ad click through rates are increasing 160%. This serves as a great opportunity for retailers seeking to grow their businesses using social media advertising.
The following infographic by TruConversion shows how to build retail campaigns on Facebook containing some trial and tested Facebook advertising tips to help you get the best out of your campaigns.