Logos need a strong visual identity that connects people to your brand. One way to do that is through color. It’s tempting to look for a magic formula that tells you which colors you should use. But it’s not that simple.

Read the following infographic by LogoMaker to learn the ins and outs of logo color psychology, so you can make a strategic, educated decision about your logo colors.

[Click here for full size version]

logo-color-psychology

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David Wallace

David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.