There are influential people in just about every industry. However, because they are generally not household names, you will need to search to find who these people are. They are often relatively easy to find, as they have hundreds of thousands, often millions, of followers on a particular social media platform.
The different platforms have tools to help you in your influencer search … some better and more sophisticated than others. There are also quite a few specialist third-party influencer search tools, some of which are mainly focused on corporate agencies and large enterprises. The team at Influencer Marketing Hub have trawled the net and come up with the best options for you to try out.
