Smartphone use is growing at a rapid pace, which is providing new opportunities for marketers to connect with target audiences, create user experiences, and ultimately build a base of loyal customers. Used properly, mobile has the power to transform your relationship with customers, and more importantly, their relationship with your brand.
By following the guidelines in this infographic and implementing initiatives that strive to offer engagement at every possible avenue, companies can successfully gain traction in the mobile world we now live in.
