Digital transformation is shaping the brands we know and love. When deployed successfully, it drives them forward despite evolving audiences and world, even amidst uncertain economic climates.
Digital transformation is not only the adoption of new technology but strategies and skills. Ultimately, a business model being reshaped with a focus on digital being placed at the heart of the business.
For one example of successful digital transformation, look no further than McDonald’s. This infographic from IT Enterprise looks at their transformation and its impact in detail.
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David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.
