How many of the 200,000,000 Starbucks pumpkin spice lattes sold in the last 11 years did you purchase? Good old pumpkin pie filling still dominates market share, with $135 million in 2014 sales. But other innovative products are gaining ground, with dog food sitting in a surprising sixth place.
This infographic chronicles the exponential growth of pumpkin-flavored products – with sales up 79 percent since 2011.
Irma Wallace
Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.
