No matter your market, sales leads come from two very important-but vastly different-sources – online leads or offline leads. While both of these lead streams are vital to the success of business, many businesses are handling these leads in a “one size fits all” manner.
Salesforce has created an infographic entitled “The Differences between Online, Offline Leads and How Each Impacts Lead Conversions” with easy to follow directions on how to correctly handle both types of leads.
David Wallace
David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.
