SlickText.com has just released their first infographic entitled “The Power of SMS Marketing”. The statistics shown here really help to explain why SMS marketing has grown so fast in popularity over the past few years.
If you’re not familiar with SMS marketing, it’s a newer marketing method by which businesses and organizations send highly targeted, opt-in text marketing messages to their audience. Because 99% of text messages are read, it’s quickly becoming a staple in the small business marketing mix.