Psychologists and personality theorists have long believed there to be differences between the right and the left side of the brain. The right side is responsible for creativity, while the left side handles the details and implementation. In B2B marketing, the type of thinker you are guides the campaigns you design. So what type of marketer are you? Find out with this infographic by Marketo.

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The Right Brain vs. Left Brain of Marketers

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Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders' Zone, a construction / home improvement portal.