Here is an infographic by Virtual VIP showing the cost of leaving customers on hold. It shows statistics on how long people are prepared to stay on hold, what their preferred hold options are and what the consequences can be of not meeting expectations. The graphic also highlights the importance of keeping hold of existing customers and the probability of selling to a new prospect vs an existing client.

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Time (On Hold) Is Money

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders' Zone, a construction / home improvement portal.

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