For eCommerce businesses, email marketing is a crucial way to reach your customers. If you neglect the opportunity to optimize every transactional email, you’re not taking full advantage of your email marketing capabilities. Every email you send is a chance to interact with your customers, reinforce your brand, and increase your profit.
Easy SMTP has put together a useful infographic for eCommerce businesses about the best practices for transactional emails. It shows how optimizing your transactional emails can get the most out of every interaction with your customers.